In the world of advertising and marketing, it is fairly easy to guess that if something starts to show up on deal sites and clearance sections that it has either A. gone mainstream or B. jumped the shark and is no longer “cool”. Either way, this is good news for geocaching which has shown up in some fairly mainstream places lately.
Todays, Woot megadeal site has an entertaining video, Mortimer’s Adventures in Geocaching, to sell geocaching items on sale that features their mascot, Mortimer. Statements like “Geocaching is like a real life treasure hunt you can go on almost anywhere there is a steady population of nerds” might indicate that the Woot Seattle office has some veteran geocachers in the office. However, finding cool Lego figurines might just be a geocacher’s dream item. Continue reading