By now almost everyone with a computer and some spare time has taken the Harvard Mouse Click Age Test, which tries to determine a person’s age by how proficient they are at using a computer mouse. I personally scored about 15 years younger than my real age making me almost a teenager again, so thank you:
Geospatial Grocery Store
The Telegraph recently published an article, “How Supermarkets Prop Up Our Class System” by Harry Wallop introducing his book “Consumed: How Shopping Fed the Class System“. In the article, he discusses how marketers use census data and other location based data to aggregate postcodes into 60 different social groupings that they then repackage and sell back
Geospatial Games and Crowd Sourcing a Catalog
It’s never too early to get kids interested in geospatial technologies and geography. I was searching for a fun gift for a young kid and ran across the Daily Grommet, which is an online catalog that practices what it has termed “Citizen Commerce”. The site uses crowd sourcing to identify products and companies that people
Geospatial and Marketing Gimmicks
Many popular news sites, such as the Telegraph, have picked up the story of Nestle UK’s campaign that embeds GPS trackers in candy bars, comparing it to the Golden Ticket from Willy Wonka and the Chocolate Factory. Using geospatial technologies as part of a marketing campaign has been around as long as the technologies themselves. In
The Lightsquared Saga Continues
Lightsquared is not prepared to go gently into the night. They have hired Theodore Olson (among others) to help argue their case. Olson is most famous for having successfully argued for Bush in the Bush v. Gore Supreme Court case that settled the 2000 US Presidential election. In other words, Lightsquared brought out the big guns. Olson argues that
Affordable Virtual Reality?
A big part of my research for about a decade now has been exploring the development of immersive virtual landscapes, and how evolving technologies continue to make impressive strides toward creating compelling and believable virtual worlds. One of the issues that has always been at the forefront is the cost of virtual reality hardware, whether
Lightsquared Pretty Much Out Of The Fight
Lightsquared, who last month received a conditional waiver from the FCC on its products, looks like it might be in trouble as the FCC has withdrawn that waiver. Obviously the FCC acted in response to concerns over GPS interference. This officially ‘kills’ Lightsquared’s proposed solution to rolling out a 4G-LTE network over the spectrum it owns, baring
Warrantless GPS tracking unconstitutional
Based on a syllabus from the Supreme Court released on January 23, the use of GPS tracking outside of a warrant is a breach of the Fourth Amendment. As stated in the syllabus: the Government’s physical intrusion on an “effect” for the purpose of obtaining information constitutes a “search.” There seem to be quite a
Lego and Augmented Reality
I’m going to cop to this not being an overtly geographic post… but it’s Lego. And augmented reality. If I may indulge to my inner child for a moment… SQUEEEEEEEEEEEE!!!!! In all seriousness, it’s a pretty need implementation of augmented reality in that it doesn’t require any special printing on the box. They simply take
Layar Vision – Is mobile AR finally knocking on the door of relevance?
In the mad scramble to finish editing my PhD dissertation and graduate, I haven’t been following the latest and greatest tech in the geospatial realm as much as I should be, but I am definitely intrigued by the launch of Layar Vision. It’s an extension to the mobile augmented reality Layar platform that allows a
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