AugmentedReality

Geospatial and Marketing Gimmicks

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Many popular news sites, such as the Telegraph, have picked up the story of Nestle UK’s  campaign that embeds GPS trackers in candy bars, comparing it to the Golden Ticket from Willy Wonka and the Chocolate Factory. Using geospatial technologies as part of a marketing campaign has been around as long as the technologies themselves. In […]

General

The $6,000 Car for Africa

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Cars + Geography = Frank in heaven. The car company Mobius Motors has created what is for gearheads like me might be darn near perfect car. The founders of Mobius recognized that access to transportation is critical to modern existence. Anybody doing, say, site location work will tell you one of the biggest factors is […]

Environmental

The Cost of Carbon

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Ars Technica is reporting that some researchers are having issues with the US’s pricing of carbon emissions. The price of carbon emissions is notoriously difficult to pin down, but these researchers are suggesting the US might have missed the mark by as much as a factor of 12. The problem centers around the discount rate, […]

Cartography

Maps, Mazes, and Cartography

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Like a good maze, the connection between mazes and cartography might not be self-evident on first glance but from then on it seems obvious.  A recent article in the Wall Street Journal, “This Is Amazing: Maker of Puzzle Finds Few Wanting to Try It: Creating the Largest Hand-Drawn Maze Presents Challenges; Dead Ends, Pancakes” by John […]

Education

World Water Monitoring Challenge

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This is a great education and outreach opportunity to help inform people about water quality issues. It is an extension of the UN’s World Water Day (March 22) which focuses on educating the public by getting them to conduct water quality tests of local water bodies and share the data. The challenge is coordinated by […]