Now that’s advertising…

The UK Daily Mail is reporting on an advertisement that can only be seen from the air by passengers flying at Gatwick airport. It brings up many spatial rights and use issues since the town is fining the company that created it while they maintain, “We are operating quite within our rights. We produce adverts that are only visible by people in the air. If the council own the rights to the airspace then we would be happy to hear from them,” he said. Large companies like unilever have used the company to create similiar ads.